Illustrator brand
sokamono | 소카모노
A Seoul-based art brand whose name means “pursuit of adorable things.” Known for its soft hand-drawn illustrations and gentle aesthetic, Sokamono offers little somethings for everyday life—stationery, postcards, notes, and accessories that bring warmth to daily moments. Its signature Blue Cat character embodies the brand’s cozy charm, inviting comfort and a touch of nostalgia.
instagram: @sokamono
Illustrator brand
Shy Cat: Ddingddong | 소심한고양이/띵똥
Based in Seoul, this artist draws shy, yet affectionate cats. She draws everyday, adding a touch of cuteness to our everyday lives.
“A cute and harmless introverted (i-type) Shy Cat”
This little cat is an introverted friend full of innocence, with a small body and big, expressive eyes. It enjoys spending quiet time alone and gently observes its surroundings. Thanks to its harmless personality, it never causes trouble for anyone. Approaching carefully, it shares warmth and positive energy with those around it. With a bright and cheerful heart, it finds happiness in small things and expresses gratitude to those who come near.
Through its affectionate actions, this lovable cat always brings smiles to the people around it.
instagram: 소심한고양이 /띵똥 (@dddingddong)
Lifestyle Stationery Brand
appree | 어프리
At Appree, they design small but special experiences inspired by the refreshing atmospheres of mountains, mist, calm weather, and lakes found in nature. Based in Seoul, South Korea, and established in 2008, they have always created stationery with the philosophy of “Learning from Nature.”
Appree's designs consider 'the plant culture which you can enjoy in daily life', making it possible to feel the beauty of nature through stationery that is simple, accessible, and inspiring. Through their products and approach, they aim to share a natural sensibility with as many people as possible and offer a healthy, mindful way of life rooted in the wonders of the natural world.
Design Stationery Brand
Suatelier Design | 슈아뜰리에
From the heart of Seoul, Suatelier brings charm and whimsy to everyday life through beautifully illustrated stationery. Well known for their playful stickers, memos, and decorative accessories, Suatelier transforms ordinary moments into little delights, inspiring creativity and adding a touch of joy to daily routines. Each piece reflects the brand’s philosophy of combining aesthetic charm with simple, everyday utility, making it a favorite among stationery lovers around the world.
Illustrator brand
Nyoni Nyoni Studio | 뇨니뇨니 스튜디오
Enjoy a fun journaling life ★ with friends who have charming eyebrows!
Based in Korea, Nyoni Nyoni Studio is a design‑stationery brand featuring playful, character‑driven illustrations and decorative goods. Drawing inspiration from everyday joys and whimsical ‘friends’ (with charming eyebrows!), the studio creates sticker sheets, masking tape, memos, and more — perfect for decorating journals, planners, and life’s little corners. With a focus on both fun and aesthetic, Nyoni Nyoni Studio brings charming accents into daily life, inviting users to enjoy a vibrant “다꾸” (decoration journaling) lifestyle.